In this short talk, writer, speaker, and creative professional Scott Belsky discusses what he calls "idea plateaus"—the inevitable doldrums that follow the high you feel after coming up with a new idea—and how to avoid them.
Belsky points to idea plateaus as the reason "why there are more half-written novels in the world than there are novels." His simple solution: You have to make a plan, set up restraints, and use other tricks—creating games, finding competition—to remain engaged. As he explains, rather than starting with an exciting idea and then plowing into execution, planning in this way provides much-needed short-term rewards that can keep you motivated.
I won't try summing it all up—just watch the talk in the video.
PICKED: Scott Belsky on How to Avoid Idea Plateaus | Brain Pickings